VT Cosmetic Wins Rakuten SHOP OF YEAR 2023 Grand Prize in Cosmetics & Perfume Category

VT Cosmetic announced on the 25th that it has won the prestigious 'SHOP OF YEAR' (hereinafter SOY) award from Rakuten.

Following last year's genre category award, VT Cosmetic received the Grand Prize in the Genre Award - Cosmetics & Perfume category at the 'Rakuten SOY 2023'. This marks the first time a Korean brand has won the SOY award twice consecutively, as well as the first Korean brand to receive the Grand Prize.

VT Cosmetic has achieved a total of 164 awards from various beauty media and distributors, including ranking first in the beauty category during Amazon Prime and receiving the Amazon Superstar Seller award. The 'VT Riddle Shot' launched last year continued to hold the number one sales ranking on Olive Young's online mall.

The VT Riddle Shot contains the proprietary ingredient 'Cica Riddle™', developed by infusing cica into micro-sized natural-derived fine particles through VT Cosmetic's unique process. Starting with VT Riddle Shot 100/300/700, the lineup has expanded to include Mild Riddle Shot 50, Riddle Shot 1000, and various synergistic products.