[Today's New] No Brand Burger's 'Herb Boneless Chicken Run' for Soccer 'Jipgwanjok' Fans and More

hy launches multivitamin 'Vfood Vitaflex Immune Shot'
LG Household & Health Care releases new perfume 'Gucci Alchemist Garden'

Introducing new products launched on the 15th in the distribution industry. No Brand Burger released a new chicken side menu called 'Herb Boneless Chicken Run' in celebration of the Asian Football Championship, while hy launched the multi-vitamin 'V Food Vitaflex Immune Shot' with a dual formulation of tablets and liquid. Advertising agency Innocean introduced Omija concentrate using their self-developed intellectual property (IP) character 'BOSSTTOKKI.' In the beauty industry, LG Household & Health Care unveiled Gucci Beauty's new perfume 'Alchemist Garden Floral Verse Eau de Parfum.'

No Brand Burger launches 'Herb Boneless Chicken Run' for sports home viewers

No Brand Burger 'Herb Boneless Chicken Run'
[Photo by Shinsegae Food]

No Brand Burger by Shinsegae Food has launched a new side menu, Herb Boneless Chicken Run, for 'home viewers' who watch and cheer for Korean football broadcasts at home. Made with 100% boneless chicken thigh meat, this product features a crispy coating seasoned with herbs for enhanced flavor, accompanied by Shinsegae Food’s proprietary sweet mala sauce. To allow consumers to enjoy chicken menus at reasonable prices, it is available in two sizes: a medium size (9,900 KRW) suitable for single-person households without burden in quantity or price, and a large size (18,900 KRW) for 2-3 people.

hy launches multi-vitamin 'V Food Vitaflex Immune Shot'

hy, premium multivitamin 'Vfood Vitaflex Immune Shot'.
Photo by hy

hy introduces the new 'V Food Vitaflex Immune Shot.' This premium high-dose multi-vitamin features a dual formulation consisting of tablets and liquid, designed with 20 types of vitamins and minerals. Each nutrient meets 100% of the daily nutritional value standards. The eight types of vitamin B are included at up to 5000% of the daily recommended intake, and vitamin E is contained at a high dose of 500%. Zinc, essential for normal immune function, is included at 200%. It can be consumed without water and has a yuzu flavor that reduces intake burden. To commemorate the launch, hy offers a 25% discount on a limited edition gift package (14 packs) along with a message card and a dedicated shopping bag.

Innocean’s second project with self-developed character: launches 'BOSSTTOKKI Omiberry Original'

Bostokki Omiberry Original product package.
Photo by Innocean

Innocean has partnered with Hyojongwon to launch a new Omija concentrate product, 'BOSSTTOKKI Omiberry Original,' as the second project featuring their self-developed IP character 'BOSSTTOKKI.' BOSSTTOKKI, designed and developed in-house by Innocean, was first introduced in May last year and previously launched 'BOSSTTOKKI Makgeolli' in collaboration with Hangang Brewery as their first product. BOSSTTOKKI Omiberry Original is an Omija concentrate made by combining the traditional Omija aging method with cold brew extraction techniques. The product is packaged in a BOSSTTOKKI-branded paper box containing 10 pouches of 50g Omija concentrate each, which can be diluted with cold or hot water or alcoholic beverages for consumption.

LG Household & Health Care launches Gucci Alchemist Garden, the 'Oscar-winning' perfume in the fragrance world

Gucci Alchemist's Garden Floral Verse Eau de Parfum.
Photo by LG Household & Health Care

LG Household & Health Care introduces the perfume 'Gucci Alchemist Garden Floral Verse,' which combines the scents of Indian jasmine sambac and Sri Lankan black tea. LG Household & Health Care is the official distributor of Gucci Beauty in Korea, responsible for domestic marketing, distribution, and sales. The Alchemist Garden collection is Gucci Beauty’s premium perfume line, consisting of Eau de Parfum, perfumed oil, and scented water, allowing customers to choose according to their preferences. A representative from LG Household & Health Care stated, "Floral Verse offers a differentiated customer experience with a powerful scent where darkness and light meet, blending Indian jasmine sambac and Sri Lankan black tea. When used together with the perfumed oil 'Forgotten Rose,' which adds the richness of rose, the floral fragrance’s charm can be felt doubly."