SPC Samlip announced on the 13th that it will release ‘Oi Hobbang’ and ‘Bbangbbang-i Hobbang Edition’ in collaboration with the popular YouTube channel ‘Bbangbbang-i's Daily Life’.
‘Bbangbbang-i's Daily Life’ is an animation content that has gained popularity by humorously depicting everyday episodes that resonate with Generation Z through its characters. The new product Oi Hobbang was launched with a unique idea that the somewhat quirky protagonist ‘Bbangbbang-i’ might come up with.
Oi Hobbang is a product with cucumber-colored bread filled with cucumber-flavored custard. In particular, the product includes one of 71 types of Bbangbbang-i stickers randomly enclosed, adding the fun of collecting them.
The product can be purchased through Samlip’s official online mall and other online retailers, as well as Kakao Gift. It will also be available at the ‘Bbangbbang-i's Daily Life Pop-up Store’ held from the 14th to the 27th at Seongsu S Factory Building D in Seongdong-gu, Seoul.
Meanwhile, to commemorate the launch of Bbangbbang-i Hobbang, SPC Samlip will hold a ‘Bbangbbang-i Hobbang Purchase Certification Event’ on Bbangbbang-i's Daily Life Instagram from the 19th to the 27th of this month.
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