[AI Revolution](83) Docents, Trainers, Storytellers... "AI Employees Will Replace Them"

Comprehensive AI Service Company MaumAI
AI Human Service at One-Fifth Labor Cost
'Maum Orchestra' Creating AI Like Lego Blocks

A Hotel located on the outskirts of Vancouver, Canada, has hired an AI receptionist developed by Maeum AI. It was difficult to hire staff to work overnight in a remote area. When asked about available rooms, the AI staff provides an answer within one second. It serves foreign guests in four languages: English, Chinese, Japanese, and Korean. Since communication is possible through voice, even elderly people who are not familiar with operating machines can easily use it. The salary paid to the AI staff is only one-fifth of the cost of hiring a human employee.

AI-Related Service Sales Reach 10 Billion KRW

Maeum AI is a comprehensive AI service company. It started in 2014 with big data analysis and steadily built up its expertise. It possesses technology that covers everything from AI models to AI services using those models, and platforms that can build AI services.

Various AI Humans Served by Maum AI
[Image provided by Maum AI]

The core cash cow is AI services. After combining various functions such as visual AI, voice-understanding AI, and voice-speaking AI, it trained them specialized in domains like tourism, exercise, and cooking. Additionally, AI human technology is applied to provide services with a human-like appearance.

The roles are diverse. There are more than 20 types of AI available for hire, including docents, weathercasters, tour guides, cooking researchers, IR officers, and security guards. The IR officer AI explains financial statements and disclosure information in an easy-to-understand way for shareholders. The cooking researcher AI produces cooking videos featuring AI humans by inputting cooking program scripts. Maeum AI has secured customers across various industries, including financial sectors with many face-to-face services such as Shinhan Bank, Hana Bank, and Hyundai Marine & Fire Insurance. Annual sales from AI-related services amount to about 10 billion KRW. Son Byunghee, Executive Director of Maeum AI, said, "AI services are permeating various fields, not limited to specific industries or companies."

Create Desired AI Services 'In a Snap' Without Complex Coding

Mind Orchestra Process [Image provided by Maum AI]

Another pillar of the company is 'Maeum Orchestra.' It is a platform that combines Maeum AI’s proprietary models, ChatGPT, Google Bard, and various data in the form of application programming interfaces (APIs). Necessary AI functions such as simultaneous interpretation, scenario writing, and travel guidance can be assembled like Lego blocks to create desired services. For example, suppose you want to create an English newspaper translation service. You just combine ChatGPT’s summarization function, Naver’s translation API Papago, and Maeum AI’s AI human. A service that summarizes news, translates it into Korean, and has a virtual human read it aloud is created in a snap. Currently, it is at a level that beginner developers can use with simple coding. Next year, it plans to advance the platform so that even ordinary people who do not know coding can use it.

They also build customized AI services on behalf of clients. If you select the desired AI model and send the scenario needed to implement the service, they complete it within a week. The Bible service for Sarang Church was created in this way. It is a service that sends Bible verses read in the pastor’s voice to church members every morning. The AI, trained on the pastor’s voice and Bible text, acts as the pastor.

Executive Director Son explained, "As an AI specialized company, we have the entire pipeline from services to platforms," adding, "This means we can expand functions as much as we want." Next year, they will expand overseas. Currently, they are targeting the North American market centered on corporations in the U.S. and Canada. They also plan to enter Australia and Japan.