Timon Launches AI Advertising Solution 'SmartAI'

AI Provides Optimized Advertising Through User Behavior and Keyword Analysis

Tmon announced on the 17th that it has newly launched the AI advertising solution 'SmartAI' on its advertising platform SmartAd to support sales expansion for its partner sellers.

SmartAI is a machine learning-based AI advertising product. It features personalized advertising by analyzing data such as user behavior and keywords and selecting exposure targets. It operates on a cost-per-click (CPC) basis, so advertising costs are incurred only when clicked.

It is convenient to use and manage as it can be turned on and off with a single button. When linked with Tmon's CPC search advertising solution 'SmartClick,' higher sales performance can be expected. For newly launched products with limited related data, it is effective to accumulate product exposure and sales performance through keyword advertising first and then start SmartAI to expose products to customers with a higher purchase probability.

Tmon plans to continue advancing its advertising platform 'SmartAd' by strengthening collaboration with its Qoo10 affiliates to support sellers' efficient product sales and operations.

Kwon Do-wan, Head of Tmon's Operations Division, said, "This SmartAI is a service designed to help sellers focus on product discovery and sales," adding, "We will strive to develop technology so that sellers can achieve higher sales goals together with Tmon."