Cultural Tourism City Miryang Actively Promotes Through Fam Tour
Miryang City in Gyeongnam is conducting an ecotourism fam tour from this month until November to celebrate the ‘2023 Miryang Year of Visit.’
The ecotourism revitalization project is a public contest project that contributes to the preservation of the region’s nature and culture, improves the quality of life for local residents, and helps people appreciate the importance of the environment.
This fam tour differs from the previous method of inviting many influencers at once by forming small teams of about four influencers (with an average daily blog visitor count of over 2,000).
The city has planned and is providing a program themed around ‘Wiyangji,’ the representative ecological resource featuring Ipap flowers, where both people and nature can coexist. Wiyangji is designated as the basic tourist route, promoting unique nearby spots such as cafes, popular restaurants, blueberry experiences, and pottery experiences to provide useful information to travelers and help revive the local economy.
This month, the fam tour will be held at the ‘Ice Valley Cool Festival,’ which commercializes the mystery of the natural monument Ice Valley. Visitors will enjoy unique events at Ice Valley, one of Miryang’s eight scenic spots, promoting a refreshing summer.
Later, the tour plans to watch the ‘Seonbi Pungnyu Performance,’ consisting of lively performances such as Saeteo Autumn Gutnori, Miryang Geommu, and Arirang Dongdong, as well as Miryang’s representative musical, ‘Autumn Miryanggang Odyssey.’ Additionally, the city will actively promote ‘Miryang, the City of Arirang’ through the hip Arirang contest ‘MY Arirang Concert Sung by Youth’ and the regional intangible cultural heritage festival.
Moreover, the tour will visit major tourist attractions such as the Miryang Arirang Space Observatory, where the Alien Day Festival is held, and the Miryang Rural Tourism and Recreation Complex, a four-season stay-type tourism infrastructure, promoting them on SNS to attract many tourists.
A city official said, “We hope this fam tour will bring more tourists to Miryang, allow them to experience diverse content, revitalize the local economy, and become an opportunity for Miryang to emerge as a rising star in tourism.”
Meanwhile, Wiyangji is famous as a photo spot for life with its pleasant walking trails and white Ipap trees.
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