"Kickoff at Lotte Outlet" EPL Prestigious Club Alliance Popup Opens

Arsenal, Man City, Tottenham Popup
'Football Standard' Opens

Lotte Outlet has brought together the prestigious English Premier League (EPL) clubs Arsenal, Man City, and Tottenham, which are greatly loved by overseas football fans, all in one place.

A customer is browsing the Lotte Outlet EPL prestigious club alliance pop-up store 'Football Standard'
[Photo by Lotte Outlet].

On the 16th, Lotte Outlet announced that it will launch the EPL prestigious club alliance pop-up store 'Football Standard' in line with the consecutive visits of British professional football teams to Korea. From July 14 to August 2, it plans to welcome overseas football fans sequentially at four Lotte Premium Outlet stores (Time Villas, Dongbusan, Buyeo, Cheongju) and the main store of Lotte Department Store.

This pop-up store will showcase more than 100 types of lifestyle apparel and goods featuring Man City's championship commemorative items, EPL prestigious club emblems, and back numbers. Recently, the 'block core' look, which mixes and matches uniforms and casual wear in tops and bottoms, has gained great popularity. Accordingly, Lotte Outlet has prepared over 100 types of apparel and cheering scarves and other goods suitable for the block core look as exclusive products.

Special events such as meeting the 2002 Korea-Japan World Cup legends and screen football events are also prepared. At Lotte Outlet Cheongju, a photo time event with players Song Jong-guk and Lee Woon-jae will be held on July 22. Customers who purchase over 50,000 KRW at the pop-up store can apply, and the event will be held for the first 100 applicants on a first-come, first-served basis.

At Lotte Premium Outlet Time Villas, a 'Screen Football Tournament' will be held on weekends during the event period. An SNS event for pop-up store certification shots will also be conducted, with a raffle offering a 'Man City Travel Achievement Kit' (1 person) and 'Football Standard Edition Tumbler' (15 people).

Various discount benefits and giveaway promotions will also be offered. Additional discount events will be held where customers can purchase Nike, Adidas, and Puma products at reasonable prices. At Lotte Premium Outlet Time Villas, Nike season-off products will be discounted up to 50%, and the Adidas store at Buyeo will offer an additional 10% discount on all items. Puma at Dongbusan will offer season-off products at discounts up to 70%. An additional 10% discount event will also be held for customers who visit wearing football-related clothing such as uniforms.