'How to Utilize Tongjeonmang 200%'... Korea Publication Promotion Institute Conference on the 20th

The Korea Publication Culture Industry Promotion Agency and the Korea Publishers Association will hold a conference titled "How to Publish Smartly Using Data" at 2 p.m. on the 20th at Dariso Theater in Donggyo-dong, Seoul (Youth Culture Space JU). The subtitle is "Tips for Utilizing the Integrated Publishing Distribution Network 200%."

In Part 1, Kim Ji-hyun, Vice President of SK Economic Management Research Institute, will present on the topic "Data-Driven Decision-Making System, DDDM." Park Chan-gyu, CEO of Wikibooks, will share his views on "Publishing Quickly Centered on Data."

Part 2 will explore cases of utilizing the Integrated Publishing Distribution Network. Jeon Min-young, team leader at Yuyu Publishing, will discuss "Efficiency of Metadata Transmission and Local Bookstore Networks," and Kim Tae-yoon, team leader at Wilbook, will talk about "Putting Preferences Aside for a While and Selling with Statistics." Yoon Joon-won, deputy general manager at Gimmyoungsa, will present on "Cases of Data Standardization Using Integrated Network Metadata."

The panel discussion will include the five presenters, Cho Min-ji, team leader of the Korea Bookstore Association Federation, and Lee Cheol-jae, CEO of Chaekingam, who will discuss the importance of data utilization and management, as well as feedback on using the Integrated Publishing Distribution Network.

The event will be held offline, and participants can join through online pre-registration or on-site registration on the day of the event. It will also be made available later on the Publication Promotion Agency’s YouTube channel.

A representative from the Publication Promotion Agency stated, "For several years, the Fourth Industrial Revolution, represented by big data, conversational AI, and the Internet of Things, has greatly influenced book planning, marketing, and sales in the publishing industry. Through this conference, we hope to share related issues and promote the spread of data utilization and management methods using the Integrated Publishing Distribution Network."