Korea Investment Partners Lead, Investment Sentiment Gathers Amid Downturn
Specializing in IP Development Focused on Game Companies, Strengthening Content Capabilities
Domestic content intellectual property (IP) company D-Origin has secured venture capital (VC) funding. Amid explosive global interest in 'K-content,' attention is focused on whether the company will further expand its influence.
According to the investment banking (IB) industry on the 13th, D-Origin recently raised 13.3 billion KRW in seed investment. This investment round was successfully completed with participation from major VCs including Korea Investment Partners.
The D-Origin investment became a hot topic among investment analysts. Despite the market downturn and weakened investment sentiment, many VCs gathered. As a result, a scenario emerged where startups could choose their investors, a situation usually only possible in times of abundant liquidity. The fact that Korea’s top VC, Korea Investment Partners, led the round is for the same reason.
D-Origin is a company specialized in IP development. It is led by CEO Jeong Jae-sik, former head of the Netmarble IP business team. The company is currently composed of experts in the IP industry who possess both top-tier creative capabilities and business DNA.
D-Origin entered the market anticipating rapid growth in the IP industry. IPs born from solid worldviews are the core of content business and are seen as generating overwhelmingly high added value compared to other industries. Representative examples include Pok?mon, Harry Potter, and the Marvel Cinematic Universe.
Well-crafted IPs expand across all content areas to build universes and provide various business opportunities. However, D-Origin’s analysis points out that in most cases, IPs were not created with multi-universes in mind from the planning stage, limiting business expansion.
Accordingly, D-Origin positions itself at the intersection of creators seeking to maximize profits and the business side desperately searching for IP. Its goal is to change the paradigm of the content industry through pipeline business that develops and secures multi-universe IPs and expands them across all content areas.
D-Origin has a unique production method that creates IPs reflecting market demands and content characteristics comprehensively at the pre-production stage and expands IPs into numerous contents at the optimal timing. Through D-Origin, it is possible to broaden revenue sources with numerous IPs and derivative contents in a short period without large costs, gaining stable short-term profits as well as IP expansion revenues.
Within just one year of its founding, D-Origin has been recognized by top-tier partners for its outstanding IP production capabilities and unique positioning, operating various IP businesses. Representative partners include ▲ Netmarble F&C (original IP project H development) ▲ Com2uS (Summoners War IP business and worldview development) ▲ Kong Studio (Guardian Tales worldview renewal, etc.) ▲ LINE Games (original IP GOD12 development) ▲ GFFG (Noted and other brand IP businesses).
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