"Pay After Death" Shocking Event by New Zealand Pizza Chain

New Zealand and Australia Each Select 666 Participants
Event Addressing Debt from 'Buy Now, Pay Later'

A pizza chain in New Zealand has introduced a 'posthumous payment system' for customers.

According to foreign media including The Washington Post (WP) on the 1st (local time), New Zealand pizza chain 'Hell Pizza' has implemented an 'AfterLife Pay' system that allows customers to pay for their pizza through their will after they pass away.

New Zealand 'Hell Pizza' Afterlife Payment Event.
[Photo source=Hell Pizza official website capture]

Customers sign a legally binding contract and promise to include the pizza bill in their will to settle their estate.

Customers must write their name, the amount to be paid to Hell Pizza upon their passing, and the names of the pizzas they purchased in a will supplement prepared by Hell Pizza’s lawyer and staff. They must also sign the contract in the presence of two witnesses.

Hell Pizza started this system on the 25th of last month and announced that over 10,000 people have applied so far. True to its name 'Hell,' the pizza chain plans to provide this service to 666 people each in New Zealand and Australia.

Terina Josling (32), who lives in Sydney, said that when she saw this event, she thought of her father who suddenly passed away last August. She explained her reason for applying, saying, "It was difficult to look through my father’s will and inheritance, but I want my family to smile when they read my will and see a pizza bill from decades ago."

Part of the contract for the afterlife payment event by New Zealand's Hell Pizza. It is a declaration form stating that the pizza payment will be made in the afterlife.
[Photo source=Captured from Hell Pizza official website]

Ben Cumming, CEO of Hell Pizza, said, "It’s potentially a way to get free pizza," adding, "You don’t have to worry about paying for pizza until you pass away."

This event is reportedly a response to a recent social issue in New Zealand where many people have been using 'buy now, pay later' methods to purchase daily necessities, leading to increased repayment fees and 10.5% of 'buy now, pay later' amounts becoming overdue.

'Buy now, pay later' allows consumers to pay for purchases months or years later, but if it is not interest-free, fees and penalties may be charged, posing risks to consumers who overspend. It is also explained that it is more accessible than credit cards, resulting in higher debt among users.

In response to the expansion of 'buy now, pay later' services and the increasing debt of customers, CEO Cumming stated that Hell Pizza will not follow this trend and has introduced the 'AfterLife Pay' system without charging late fees or penalties.

CEO Cumming said it is unclear how the contract related to pizza payment will be enforced after the customer who signed the contract passes away, but he hopes it will be far in the future.

Meanwhile, Hell Pizza first opened in Wellington, New Zealand in 1996 and currently operates 77 franchise stores within New Zealand.