Participation of Over 30 Top-Tier Musicians
GS25 announced on the 1st that it will hold Music & Beer Festival (MuviFe) in Ilsan, Busan, Yangyang, and Boryeong in July and August this year.
GS25 will hold the Music & Beer Festival (MuviFe) in July and August this year. [Photo by GS Retail]
MuviFe is operated in a way that allows attendees to enjoy performances by top domestic musicians along with alcoholic beverages and snacks. Only adult customers aged 20 and over who receive MuviFe tickets through an invitation ticket lottery can enter.
This event will be held in the following order: Laguna Beach in Yangyang (July 15), Boryeong Mud Festival site (July 29), Busan Cinema Center (August 12), and KINTEX in Ilsan (August 26). About 30 top domestic musicians, including Jay Park, Paul Kim, Hyolyn, Simon Dominic, Gray, Loco, Woo Won-jae, Coogie, Gummy, Zion.T, Lee Hi, and Heize, will perform.
The invitation ticket lottery event is divided into the first round (Yangyang and Boryeong invitation tickets) until the 25th, and the second round (Busan and Ilsan) until the end of next month. A total of about 30,000 invitation tickets (each ticket admits 2 people) will be distributed, allowing up to 60,000 attendees. Customers can participate in the lottery event through the app WooriDongnaeGS by purchasing event products such as beer and highball with affiliated cards at GS25 stores or by making payments of 3,000 KRW or more via GS Pay.
A GS Retail official said, "We are focusing on developing MuviFe into a representative festival of domestic distribution companies."
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