Supply of 'Sinseoldong Station Jaileune' right in front of Exit 9 of Sinseoldong Station on Line 1, Line 2, and Uisinseol Line
Just as consumers prefer branded products even when purchasing the same item, the concept of ‘brand’ is emerging as a key purchasing factor in the real estate market as well. This is because brand apartments built by large construction companies promise high quality and excellent product value, along with the potential for future premiums based on the brand.
Large construction companies have extensive experience not only in housing projects but also in overseas plants, civil engineering, and infrastructure, giving them deeper construction know-how and expertise compared to general construction firms. Additionally, they provide after-sales services for residents even after completion, which enhances residential satisfaction.
If a brand apartment complex by a large construction company is supplied on an unusually large scale within a region, its value becomes even more distinctive. For example, if it is a large complex or a high-rise building, it secures a unique symbolic status within the area, serving as a landmark recognizable by name alone.
In this context, the large branded complex ‘Sinseoldong Station Xi Rene’ recently has attracted much attention.
GS Construction’s subsidiary 'Xi S&D' launched the premium brand 'Xi Rene' in 2019, targeting small to medium-sized apartment complexes. The name Xi Rene combines the parent company GS Construction’s apartment brand 'Xi' with the first syllable of ‘Renaissance,’ meaning revival or heyday. The ambition is to guarantee the same level of quality as the 'Xi' brand, allowing small to medium-sized apartments to enjoy the brand value of a major brand.
‘Sinseoldong Station Xi Rene’ is being built with 3 buildings ranging from 4 basement floors to a maximum of 20 floors above ground, comprising 143 urban lifestyle housing units with exclusive areas of 42 to 45㎡ and 95 officetel units with exclusive areas of 35 to 55㎡, totaling 238 households. The urban lifestyle housing offers 4 different floor plans and provides one parking space per household.
The complex is located right in front of Exit 9 of Sinseoldong Station, offering a prime exit-station location. Notably, Sinseoldong Station is a triple transfer station served by subway lines 1, 2, and the Ui-Sinseol Line, boasting excellent transportation conditions. Using Sinseoldong Station, residents can reach central business districts (CBD) such as Gwanghwamun, Jongno, and Euljiro within 10 minutes, and the Gangnam business district (GBD) within 30 minutes. Additionally, it is close to Wangsanno, Cheonhodaero, and the Inner Ring Road, with easy access to Dongbu and Bukbu arterial roads.
‘Sinseoldong Station Xi Rene’ boasts abundant living infrastructure. Residents can access traditional markets such as Seoul Folk Flea Market, Dongmyo Flea Market, and Yakryeong Market, as well as commercial facilities like E-Mart (Cheonggyecheon branch) within 500 meters and Homeplus within 1 km. Nearby natural environments include Cheonggyecheon Stream, Sungin Neighborhood Park, Seoul Dongmyo Park, and Usangak Children’s Park, providing a pleasant natural environment. Educational facilities such as Dongdaemun Public Library, Yongdu Elementary School, Daekwang Middle School, and Daekwang High School are within walking distance, and major hospitals including Seoul National University Hospital, Korea University Hospital, and Hanyang University Hospital are also nearby.
Moreover, ‘Sinseoldong Station Xi Rene’ differentiates itself with specialized design. It enhances space utilization by incorporating duplexes, terraces, and various floor plans, and offers free balcony expansion and system air conditioner installation. Each household is equipped with a storage room, and the Xi Smart Home system installed in every unit allows residents to control lighting, heating, and more remotely.
The ‘Sinseoldong Station Xi Rene’ model house is currently open for viewing.
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