GS25 Signs Business Agreement with Korea Tourism Organization to Attract Foreign Visitors to Korea

Cafe25 Discount, Eco-Friendly Shopping Bag Provided

GS25 announced on the 11th that it has signed a Memorandum of Understanding (MOU) with the Korea Tourism Organization to expand the attraction of foreign visitors to Korea and promote eco-friendly travel.

Lee Jaehwan, Vice President of Korea Tourism Organization (left), and Jung Jaehyung, Executive Director of GS Retail, are posing for a commemorative photo after signing a business agreement. Photo by GS Retail

From June to December this year, GS25 will offer a 600 KRW discount on Cafe25 Americano to foreign tourists who use personal tumblers at approximately 440 stores. When using the VAT immediate refund service or currency exchange service, eco-friendly shopping bags will be provided free of charge. The Korea Tourism Organization will mark these GS25 stores on its official foreign language map website and actively promote convenience store culture, including popular products.

A GS25 representative said, “Through this business agreement, a foundation has been established to contribute to the spread of eco-friendly travel through ESG (Environmental, Social, and Governance) campaigns as well as to revitalize domestic consumption. We will continue various marketing activities so that GS25 can be recognized as the representative K-convenience store among foreign tourists.”