Emart, Forest Tomorrow Campaign... "Practicing ESG Management"

Planting 3,600 Trees in Donghae-si

Emart announced on the 5th that it has signed a business agreement with the Korea Forest Welfare Institute, the Eastern Regional Forest Service, and Mirae Forest to "improve forest environments and strengthen forest welfare."

The organizations will jointly carry out the "Forest Tomorrow" campaign, which focuses on sustainable social responsibility linked to forest environment improvement and forest welfare. Emart will be responsible for project planning, branding, promotion, employee volunteer activities, and fundraising. The Korea Forest Welfare Institute and the Eastern Regional Forest Service will provide project sites, assess project needs and planning, and oversee welfare programs. Mirae Forest will manage the planning and operation of on-site programs using the donated funds, as well as follow-up management and inspections.

On the 4th, Emart employees are volunteering to plant trees in the wildfire-affected area of Donghae City, Gangwon Province.
[Photo by Emart]

Emart employees visited Donghae City, Gangwon Province, an area affected by wildfires last year, and planted 3,600 trees on approximately 4,000 pyeong of land. For the planting, they selected 3,000 acacia trees and 600 Hovenia trees, which are nectar sources aimed at attracting disappearing honeybees, in collaboration with the Beekeeping Association. The entire funding needed for this tree planting was raised by donating 1% of the sales from the "No Brand Tree Planting Toilet Paper."

An Emart representative said, "We practice forest welfare through tree planting and regular volunteer activities with our employees," adding, "We will strive to create a sustainable environment in various ways through ESG (Environmental, Social, and Governance) activities."