Seven Eleven launches 'Jeju Milk Sand'..."The meeting of Jeju Milk and Sanrio"

'Sanrio Characters' 30 Types of Stickers Randomly Included

Seven Eleven announced on the 30th that it released the ice cream "Jeju Milk Sand," created through the collaboration of the trending character "Sanrio Characters" and "Jeju Milk" on the 16th.

Jeju Milk ice cream, made with 1A grade raw milk produced in the clean region of Jeju, has consistently received love from customers for its fresh and rich milk flavor, ranking first in the Seven Eleven ice cream category with every product launch. The recently introduced "Jeju Milk Sand," launched in collaboration with Sanrio Characters, has also ranked first in ice cream sales since its release.

The newly released "Jeju Milk Sand" contains 30% pure Jeju raw milk, offering a soft and rich milk flavor. In particular, it features a special "Sanrio Characters" design exclusive to Seven Eleven on its packaging, adding a unique fun element. Additionally, 30 types of Sanrio Characters stickers are randomly included, stimulating collectors' enthusiasm.

Seven Eleven also launched the pearl ice cream "Jeju Milk feat. Strawberry" using Jeju Milk. Jeju Milk feat. Strawberry is a two-layered product in a pencil container, consisting of pearl ice cream containing 30% fresh Jeju raw milk and strawberry-flavored ice cream, allowing customers to enjoy the rich milk flavor of Jeju Milk along with strawberry ice cream at the same time.

Jeju Milk ice cream is Seven Eleven's flagship ice cream product line, starting with "Jeju Milk Bingsu Seol" and "Jeju Milk Parfait" in 2021, followed by "Jeju Milk Cone," "Jeju Milk Monaka," and "Jeju Milk feat. Strawberry," totaling six varieties released so far.