[Asia Economy Reporter Lee Gwanju] Onnuri Store announced on the 14th that it has officially launched the US Omega-3 bestseller brand 'Nordic Naturals' in Korea.
Nordic Naturals is familiar to domestic consumers as the number one Omega-3 market share brand in the US according to 'SPINSscan' (2021) and the bestseller brand in the Omega-3 category on Amazon, the world's largest online shopping mall.
Onnuri Store plans to increase domestic consumer satisfaction through fast delivery and a brand distribution structure that reduces the risk of rancidity. Rancidity refers to the oxidation of unsaturated fats in food or other products by oxygen in the air. This is an important factor to consider when purchasing Omega-3 through overseas direct purchase.
Nordic Naturals has significantly reduced the possibility of rancidity through its own processing system covering everything from manufacturing to distribution, and features quick supply and manufacturing of fresh raw materials. It is highly rated for eliminating the fishy smell, a common drawback of Omega-3, using the best raw materials and proprietary extraction methods.
Han Mina, manager in charge of Nordic Naturals at Onnuri Store, said, "We are very pleased to officially introduce the Nordic Naturals product line, which is already well known as a 'direct purchase Omega-3' and loved by many domestic consumers," adding, "It is most important to consume Omega-3 according to the recommended amount needed for oneself and to purchase fresh Omega-3 products."
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