McDonald's Raises Product Prices by 5.4% Starting the 16th
No Brand Burger Adjusts Average Prices Upward by 4.8%
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Hamburger prices have been rising one after another since the beginning of the year.
McDonald's announced on the 10th that it will raise the prices of some menu items by a minimum of 100 won and a maximum of 400 won starting from the 16th. The average price increase rate across all items is about 5.4%.
McDonald's signature menu items, the 'Big Mac' and 'McSpicy Shanghai Burger' single items, will be adjusted from 4,900 won to 5,200 won, each increasing by 300 won, and the 'McCrispy Deluxe Burger' single item will rise from 6,700 won to 6,800 won, an increase of 100 won. Carbonated drinks and coffee prices will increase by 100 won to up to 300 won depending on the type.
Shinsegae Food will also raise the selling prices of major No Brand Burger menu items by an average of 4.8% starting from the 15th.
Among the 31 No Brand Burger menu items, 23 will see price increases. The price of the representative menu item, the 'NBB Original Set,' will rise from 5,200 won to 5,400 won, and the 'NBB Signature Set' will increase from 5,900 won to 6,300 won. Eight side menu items, including 'Green Salad,' 'Injeolmi Cheese Ball,' and 'Shanghai Finger Pork,' are not subject to the price increase.
A Shinsegae Food official said, "We minimized the price increase to compensate for the franchisees' profits, which have been burdened by rising operating costs at No Brand Burger stores, while reducing the burden on customers."
Earlier, Lotteria also raised the prices of 84 items, including 14 types of burgers, by an average of 200 to 400 won starting this month. The Bulgogi Burger and Shrimp Burger prices increased from 4,500 won to 4,700 won for single items, and from 6,600 won to 6,900 won for sets.
KFC has also raised the price of its signature product, the Zinger Burger, from 5,300 won to 5,500 won, about 3.7%, and the price of original chicken from 2,900 won to 3,000 won per piece, about 3.4%, starting from the 7th.
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