Hyundai Construction Releases 'Documentary Video' Capturing 60 Years of Hyundai Apartment History

[Asia Economy Reporter Kim Hyemin] Hyundai Engineering & Construction has unveiled a video highlighting the 60-year history and future of its housing business.

Hyundai Engineering & Construction announced on the 8th that it recently released the 'HDEC Original' brand documentary video, which captures the history of its apartment brand 'Hyundai Apartment,' on the company's official urban renewal YouTube magazine.

‘HDEC Original’ brand documentary video photo. (Photo by Hyundai Engineering & Construction)

This video covers the history of Hyundai Apartments, from 'Mapo Apartment,' Korea's first complex-style apartment, to the premium brand 'The H.'

The video is divided into two parts: Part 1 (Apartments in Korea, the Modern Beginning) and Part 2 (Hyundai Apartments, Redevelopment and Reconstruction). Part 1 features the early apartment construction history of Hyundai Engineering & Construction, which pioneered the apartment era, including the background and behind-the-scenes stories of the construction of Apgujeong Hyundai Apartments. Part 2 covers the history of urban renewal that began in Seoul. It includes a recollection of the general meeting for selecting the contractor for Banpo Jugong Complex 1, known as the largest reconstruction project since the era of Dangun, as well as the background of the emergence of 'The H.'

The video features appearances by architects, professors, and other real estate experts, as well as real estate influencers and heads of associations from major complexes completed by Hyundai Engineering & Construction.

A Hyundai Engineering & Construction official stated, "We aimed not only to increase brand awareness by simply showcasing apartments but also to inform viewers about the origins and history of Hyundai Apartments while providing information on urban renewal. We hope this will be of practical help to those interested in Korea's residential culture and urban renewal projects." The official added, "We will continue to produce various content to make information about urban renewal easily accessible and strive to be a model in the industry by doing our best to satisfy our customers."