Lotte Chilsung Beverage announced on the 7th that it has launched 'Pepsi Zero Sugar Mango Flavor,' a zero-calorie carbonated drink with a sweet mango scent.
Following the Pepsi Zero Sugar Lime Flavor, Pepsi Zero Sugar Mango Flavor was released as a 500ml PET bottle. The new product combines the refreshing crispness of Pepsi Zero Sugar and the clean aftertaste unique to zero-calorie sodas with a mango scent, allowing you to enjoy a pleasant sweetness filling your mouth. The packaging uses the same black color as the existing Pepsi Zero Sugar products. To intuitively express the added mango flavor, the bottle cap and label have been changed to a new color reminiscent of mango. It was first released through Lotte Chilsung Beverage's online direct store 'Chilsung Mall,' as well as online shopping malls and large supermarkets, and sales channels will expand to convenience stores by the end of this month. Expansion of the product lineup to include cans and label-free PET bottles is also under consideration.
A representative from Lotte Chilsung Beverage said, "Pepsi Zero Sugar Mango Flavor is a product that highlights a sweet taste and is expected to receive great response from consumers who want zero-cola with various flavors," adding, "Along with the new product launch, we will also launch advertisements featuring singer and actress IU as a partner to promote the charm of Pepsi Zero Sugar that pairs well with various foods."
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