Now Writing Long Articles... AI Expands into Print Magazines

[Asia Economy Reporter Eunha Kim] A famous American publisher has published articles written by artificial intelligence (AI) in magazines. The technology, which was mainly used for simple, numbers-focused articles such as weather forecasts and stock trends, has expanded its scope to relatively long-form magazine articles, drawing attention.

The Wall Street Journal (WSJ) reported on the 3rd (local time) that Arena Group, which publishes famous magazines such as Sports Illustrated (SI) and Men's Journal, produced articles using AI startup Jasper and OpenAI, the developer of 'ChatGPT'.

Articles written by AI, such as "Effective Tips to Shorten Running Records" and "How Men Over 40 Maintain Muscle," were published in the health magazine Men's Journal.

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These articles were reborn as new content by AI utilizing a database of magazine articles from the past 17 years. Deep learning technology, which can independently select and combine language and propose new ideas through reasoning, was used.

Articles written by AI were published in the magazine after human editors at the publishing company verified the facts. It was noted at the beginning of these articles that AI technology was used.

The publisher stated that AI-written articles were also published in magazines on topics such as pets and gardening, but emphasized that there are no plans to replace humans with AI.

AI is expected to be used more for newsletters sent to readers, advertising content, and video production rather than article writing. CEO Levinson said, "AI can search through decades of accumulated articles from the sports specialty magazine SI and find completely new reading ideas about a specific team," expressing hope that AI could provide new ideas to journalists.

After the news of AI article utilization was announced, Arena Group's stock price surged more than 10% on the New York Stock Exchange (NYSE).

Previously, the American technology media CNET submitted 77 articles written by AI but stopped using AI after factual errors were found.