Emart24 Offers 50% Off Ifresso Brewed Coffee When Using a Tumbler

Participation in Eco-Friendly Value Consumption

A customer is purchasing an Ifresso Hot Americano at Emart24.
[Photo by Emart24]

Emart24 announced on the 2nd that it will offer a 50% discount to customers who order 'Ifresso Hot Americano or Hot Espresso' using a personal tumbler or reusable cup this month.

Customers can enjoy Ifresso Hot Americano (1,100 KRW) and Hot Espresso (900 KRW) for 550 KRW and 450 KRW respectively, participating in value consumption.

Previously, Emart24 introduced its private brand (PB) bottled water, Haru One Liter, as a label-free product to support customers' value consumption, and introduced ice cups that do not require straws to reduce the use of disposable straws.

An Emart24 representative said, "With the recent popularity of convenience store instant coffee and the trend toward eco-friendly value consumption, the demand for tumbler use is increasing. We expect this to be an opportunity to protect the global environment, ease the burden on wallets strained by high prices, and once again demonstrate the excellence of Ifresso coffee beans."