"Met with Bbadaneoseu"... CU launches hangover relief jelly

Munsanghun Introduces Products Directly on Live Broadcast

On the 17th at 1 PM, comedian Moon Sang-hoon will introduce 'Happy Gumi Aigusyeo' during a live broadcast.
[Photo by BGF Retail]

CU announced on the 16th that starting from the 17th, it will partner with comedian Moon Sang-hoon of YouTube channel Bbaddeoneoseu to sell the hangover relief jelly "Happy Gummy Aigusyeo" on its membership application Pocket CU.

Happy Gummy Aigusyeo contains plant-derived ingredients effective for hangover relief such as curcumin, milk thistle, oriental raisin tree fruit, and vitamin C, with 100mg of the daily recommended amount of vitamin C included. It starts with a sour taste and finishes with a sweet orange flavor, and customers can randomly receive two types of Bbaddeoneoseu character stickers out of a total of 22 designs.

The product can be purchased through home delivery and live broadcasts on Pocket CU. During the live broadcast at 1 PM on the 17th, Moon Sang-hoon will personally introduce the product. Shipping is free even if only one item is purchased, and the first 1,000 buyers will receive a soju glass engraved with Bbaddeoneoseu’s representative character.

A BGF Retail official said, “We expect the collaboration product with Bbaddeoneoseu, which has over one million subscribers, to receive a positive response from young customers in their 20s and 30s, who are the main viewers.” He added, “We will continue to actively collaborate with influencers to consistently introduce differentiated products that combine fun and product appeal.”