CU, Special Sale on Mouton Cadet, the World's No.1 Bordeaux Wine

Mudong Kade Wine 5 Types Up to 30% Discount, Offered at 10,000 to 30,000 KRW Range

[Asia Economy Reporter Eunmo Koo] CU announced on the 4th that it will hold a special sale event for the world’s best-selling French Bordeaux wine, ‘Mouton Cadet’.

In this special sale, CU offers five types of Mouton Cadet wines from the renowned wine house ‘Baron Philippe de Rothschild,’ famous for Ch?teau Mouton Rothschild, one of the five great French wines, at up to 30% discount, presenting them at reasonable prices ranging from 10,000 to 30,000 KRW.

Mouton Cadet is the first AOC (Appellation d'Origine Contr?l?e) certified wine from Bordeaux and has been selected as the official wine of the Cannes Film Festival for over 20 years, earning the nickname ‘Wine of Cannes’ and becoming well known in Korea. It enjoys widespread popularity with annual sales of about 17 million bottles across more than 100 countries.

Among the special offers, CU exclusively presents the ‘Cuv?e Heritage (26,900 KRW),’ a product that allows customers to enjoy the smooth finish and rich tannins of the top-grade Ch?teau Mouton Rothschild at a reasonable price, delivering a deep aftertaste with rich fruit aromas and balanced flavors.

Vin Bio (29,900 KRW) is an organic wine mainly blended with Merlot grapes, offering a smooth texture and deep flavor, while Reserve M?doc (36,900 KRW) is produced in M?doc, one of Bordeaux’s finest wine regions, featuring strong tannins and a delicate finish.

For wine beginners, Mouton Cadet Rouge and Sauvignon Blanc (each 17,900 KRW) priced in the 10,000 KRW range are also available. In particular, Mouton Cadet Rouge is a best-selling wine with a light aroma that pairs well with various side dishes, making it easy to enjoy without burden.

So Byeongnam, MD of BGF Retail’s Liquor TFT, said, “Along with the rapid growth of the wine market, the recent prolonged high inflation has further highlighted the trend of consumption being divided between convenience store online and offline channels. CU will continue to analyze diverse consumer patterns and offer products and promotional events that meet customer needs.”