[Asia Economy Reporter Chunhee Lee] JW Pharmaceutical announced on the 3rd that it has launched a new product, 'Friends Eye Drop Care,' and has begun full-scale marketing activities.
Friends Eye Drop Care is a single-use eye drop containing naphazoline hydrochloride, neostigmine methyl sulfate, and aminocaproic acid as its main ingredients. It is effective in relieving eye fatigue, conjunctival hyperemia, and itching caused by allergies. The product comes in a convenient 0.5ml pack of 30 units, making it easy to carry and usable while wearing hard contact lenses. It is an over-the-counter drug available at pharmacies.
In addition, JW Pharmaceutical continues to expand its eye care lineup with products such as 'Friends Eye Drop' (regular, cool, cool high), which has ranked first in artificial tear sales for seven consecutive years, as well as single-use eye drops like 'Friends Eye Angel,' 'Eye Angel Tok Tok,' and 'My Drop.'
A JW Pharmaceutical official stated, “Friends Eye Drop Care can be used hygienically during eye redness due to its single-use packaging,” and added, “We will carry out multifaceted marketing activities to grow it into a leading brand in the artificial tear market.”
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


