[Cosmetic Review] "The Legend of Eyeliners"... Achieve Clear Eyes with Baekjel Eyeliner

Brush Attached... No Need for Separate Makeup Tools
Accumulated Sales Reach 10 Million Units Since 2010 Launch

[Asia Economy Reporter Moon Hyewon] Tony Moly's Back Gel Eyeliner has been a makeup 'hero item' that has always been in my pouch from the time I first started wearing makeup 12 years ago until now.

This product stands out for its convenience, as the eyeliner liquid that makes the eyes look clear comes with a built-in brush, so there is no need to carry separate makeup tools. When you twist open the cap of the stick-shaped product, there is a brush inside, and after use, twisting it closed again not only prevents the liquid from drying out but also maintains the cleanliness of the brush. If you carry the eyeliner liquid and brush separately, it takes up more space and makeup residue often stains the pouch, but this product solves such inconveniences all at once, making it a commendable item.

The product is also very lightweight, so it can be carried without burden anywhere, whether commuting or traveling abroad. When it was first released in 2010, thanks to its revolutionary convenience, this product earned the nickname 'the legend of eyeliners' and truly caused a sensation in the cosmetics industry. As of the end of last year, cumulative sales reached 10 million units. Due to its popularity, the No. 4 Khaki Black color, which the reporter often used as the most natural shade since the product's launch, was frequently out of stock. Whenever new stock arrived at online and offline stores, I used to buy several and stock them on my dressing table.

In addition to Khaki Black, the colors include Black, Brown, and Pearl Brown, so you can choose the shade that best matches your eye color, eyebrow, or hair color. The brush bristles are not stiff but soft enough to feel moist, so they are not irritating when they touch the skin. It is perfect for the sensitive skin around the eyes. The brush tip is rounded, so it rarely pokes the eyes when drawing the eyeliner, and its thin thickness allows for delicate eyeliner expression. Thanks to this, when I was in my early 20s just starting social life and awkward at applying makeup, having this product in my pouch was reassuring.

Other products, where even a slight hand shake results in uneven eyeliner, often reveal clumsy makeup skills, but this product, thanks to its smooth pigmentation and excellent staying power, worked like magic to make me look like someone good at makeup. So much so that among similar product lines, it is famous for creating the most proportionate eyeliner and is even used in practical exams such as the national makeup artist certification test.