GS25, 'IQOS Iluma Prime' Sales... "Pickup Service Also Available"

Inventory Check Available at GS in Our Neighborhood

GS25 will exclusively sell the next-generation electronic cigarette 'IQOS Iluma Prime' starting from the 10th. (Photo by GS Retail)

[Asia Economy Reporter Lim Chunhan] GS25 announced on the 9th that it will exclusively sell the next-generation electronic cigarette 'IQOS Iluma Prime,' launched by Korea Philip Morris, starting from the 10th.

GS25 will begin selling IQOS Iluma at stores in Seoul, Busan, and some areas in the metropolitan region. IQOS Iluma is a next-generation electronic cigarette product that heats the Iluma-exclusive tobacco Teria Smartcore Stick without burning it inside, leaving no residue and requiring no cleaning.

To provide convenience for customers, GS25 offers a store inventory check service through the GS Retail integrated application (app) 'Our Neighborhood GS.' Pickup service is also available at some stores.

A GS Retail official said, "We are exclusively introducing IQOS Iluma Prime, part of the IQOS Iluma series, which has attracted great interest from smokers," adding, "We will continue to strive to offer various benefits."