Samsung Seoul Hospital Wins Grand Prize at 'Asia Brand Prize'

Samsung Seoul Hospital Brand Design.

[Asia Economy Reporter Lee Gwan-ju] Samsung Seoul Hospital announced on the 30th that it received the Grand Prize at the Asia Brand Prize for its brand design visualizing "Together in Care, Together in Happiness."

The Asia Brand Prize is an international design competition established to select the best brands in Asia and promote them worldwide. This year, a total of 135 works from 9 countries were submitted, and after rigorous judging, 7 works were awarded the 'Grand Prize' title.

The brand design awarded to Samsung Seoul Hospital visualizes the slogan newly declared on the occasion of its 25th anniversary in 2019.

Samsung Seoul Hospital's Communication Team, centered on design experts and in collaboration with external specialists, has annually introduced new designs embodying the values of future healthcare and patient happiness. The design has been applied throughout the hospital, receiving praise for clearly expressing the hospital's commitment to leading future medicine while transforming the space into a warm and friendly environment.

Lee Sang-chul, Director of Communications (Professor of Cardiology), said, "We are pleased that the brand design, which was an attempt to provide a better care experience for patients and visitors, has been recognized by design experts from various countries. We will strive further to explain more clearly and foster mutual understanding of Samsung Seoul Hospital's commitment to realizing an advanced intelligent future hospital that works together with patients."