[Asia Economy Reporter Moon Hyewon] McDonald's announced on the 21st that its two types of 'McCrispy Burgers' have surpassed 5 million units sold since their launch at the end of May. This means one burger was sold every 2 seconds.
The 'McCrispy Deluxe Burger' and 'McCrispy Classic Burger' recorded cumulative sales of 1 million units within two weeks of release, living up to the title of 'the world's first-ever chicken burger' with new flavors and combinations.
According to McDonald's, the McCrispy Burger is a chicken burger using new ingredients not found in existing McDonald's menu items, attracting much customer interest from the start. Reflecting the preferences of domestic customers who favor the rich juiciness of chicken thigh meat, it contains a moist and tender '100% whole chicken thigh Cajun patty,' and completes the best combination with a customized 'potato brioche bun' and 'special smoky sauce,' which are perfect matches for chicken burgers.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
