Lotte Super Exclusively Sells Large-Size Home Cocktail 'Uptown Blue Hawaiian'

Coconut and Pineapple Juice Base... Alcohol Content 13.9%

Lotte Super exclusively launches the large-capacity home cocktail 'Uptown Blue Hawaiian 1.5L'.

[Asia Economy Reporter Lim Chunhan] Lotte Super announced on the 11th that it will exclusively launch a large-capacity home cocktail, 'Uptown Blue Hawaiian 1.5L,' for the summer vacation season.

This product is a premixed cocktail based on coconut and pineapple juices, and can be enjoyed simply by adding ice or tonic water. The alcohol content is 13.9%.

Recently, the number of consumers looking for large-capacity products at Lotte Super has been increasing. The Uptown Margarita 1.5L, released in May, recorded sales more than twice that of Jack Daniel's whiskey, which had been the undisputed number one product in the liquor category, within just one month of its launch.

A Lotte Super official said, "The trust that consumers can obtain what they need within their living area can add stability to their daily lives," and added, "We will consider the needs of consumers' diversifying lifestyles and propose products accordingly."