Samsung Electronics Supports '2030 Busan Expo' Bid at Stores Across Busan

Advertising for Enrollment Wishes at 23 Stores Including Samsung Digital Plaza Starting July 1

[Asia Economy Reporter Park Sun-mi] Samsung Electronics has launched advertisements supporting the bid for the '2030 Busan World Expo' across Digital Plaza locations throughout Busan.

On the 3rd, Samsung Electronics announced that it is expressing support for the '2030 Busan World Expo' bid through in-store and outdoor displays and signage videos at a total of 23 locations, including Samsung Digital Plazas in Busan Metropolitan City and Samsung stores in major department stores.

Samsung Electronics conveyed the theme of the '2030 Busan World Expo,' "The Great Transformation of the World, A Voyage Toward a Better Future," in the advertisement, featuring the vast sea and Haeundae Marine City as the backdrop with the message, "Join us in Busan! Samsung Electronics supports the bid for the 2030 Busan World Expo."

Additionally, Samsung Electronics is showing support for the '2030 Busan World Expo' bid through various channels such as the 2022 summer regular sale event displays inside Samsung Digital Plaza stores nationwide, SmartThings TV commercials, and Samsung product newspaper advertisements.

A Samsung Electronics representative stated, "We will make every effort to provide comprehensive promotional support through various channels to contribute to the nationwide unified support for the successful bid of the 2030 Busan World Expo."