Noru Paint, Paint or Not... The Intriguingly Captivating 'Color Sound' Video

Noroo Paint Color Sound video thumbnail.
[Photo by Noroo Paint]

[Asia Economy Reporter Kim Jong-hwa] Noroo Paint announced on the 1st that it has released a 'Color Sound' video on its official YouTube channel 'Paint It Suda,' combining various paint colors with healing sounds.

The main feature of this Color Sound video is that it contains no information related to paint, including the company's products. The video is filled only with images and sounds that showcase the rich colors and textures of the paint.

Following the 'Green Edition,' reminiscent of a green dining table, Noroo Paint previously released the 'Pink Edition,' notable for its lovely color tones. Then, on the 27th, it released the Color Sound 'Yellow Edition' as a follow-up, highlighting a new value of paint. The Yellow Edition depicted various props such as canvas picture frames, magnets, and table mats transforming through color.

'Paint It Suda,' Noroo Paint's channel where the video was released, is a leading paint YouTube channel with a cumulative view count of 8 million. It has been loved by the public for its differentiated, high-quality content including paint-related tips and holds the largest number of subscribers in the industry while recording high watch times.

Noroo Paint planned this video so that the younger generation can feel familiar with paint and appreciate the value and beautiful colors of paint through the Color Sound video, which uses new techniques and differentiated visuals not found in existing paint-related videos.

A Noroo Paint official said, "We plan to produce differentiated content that tries various approaches using diverse colors and techniques," adding, "We hope that the time spent watching the Color Sound videos becomes a small healing moment in daily life."