[Asia Economy Reporter Eunmo Koo] OB Beer’s Hanmac announced on the 28th that it will launch the 'Hanmac Perfectly Paired Hanwoo Set' in collaboration with the premium meat brand Gogisang.
This product consists of ▲ 600g of top-grade 1++ Hanwoo, carefully trimmed by Gogisang’s meat master ▲ steak garnish (side dishes) ▲ two 410ml Hanmac glasses.
Hanmac is offering a chance to purchase the Hanwoo set worth 103,000 KRW for 29,900 KRW through a lottery over four weeks until the 25th of next month. Participants can enter by accessing the event page via the QR code on Hanmac cans or bottles, and a special link will be sent weekly to 85 winners.
A Hanmac representative said, "We will showcase a special pairing of Hanwoo and Hanmac through collaboration with a premium meat specialty brand," adding, "We will continue various collaborations to promote the unique charm of Hanmac that perfectly complements Korean cuisine."
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