"Additional Sales & Restaurant Discounts" Shinsegae Paju Outlet, 'Hello Summer Event'

Enjoy Shopping, Cultural Experiences, and Local Tourism Simultaneously with the 'Hello Summer Event'
Up to 20% Additional Discount on Season-Off and Outlet Prices at Participating Brands

Shinsegae Simon Paju Premium Outlets Central Plaza.

[Asia Economy Reporter Yuri Kim] Shinsegae Simon announced on the 23rd that it will hold the 'Hello Summer Event' at Paju Premium Outlets, where visitors can enjoy shopping along with cultural experiences and local tourism, until the 30th.

This event is a seasonal promotion targeting the so-called 'one-day shopping trip' crowd who enjoy day outings. Customers visiting the shopping center will be offered opportunities to experience art exhibitions and bubble shows, providing enjoyment, along with discount benefits at popular tourist spots and cafes in the Paju area.

During the event period, Paju Premium Outlets will hold the 'Three Great European Masters Exhibition' in collaboration with MULASEC. Visitors can see 15 retouched works that faithfully reproduce original masterpieces by famous painters such as Claude Monet, Gustav Klimt, and Vincent van Gogh. These works are also available for purchase. Every weekend from 2 PM, a bubble show will be held at the fountain plaza, creating a fairy-tale-like atmosphere.

Until the 26th, a season-off sale on S·S (spring·summer) products prepared by tenant brands will be held, offering up to an additional 20% discount on outlet prices.

Coupons containing benefits from Paju area partners can also be obtained through the Shinsegae Outlet mobile application (app). A total of 15 companies have partnered. Discounts include 20% off the 'Paju Imjingak Peace Gondola,' a popular tourist hotspot visited by 2 million people annually, 15% off at the famous cafe 'Red Pipe,' and a 10% beverage discount coupon at 'And Terrace,' among others.

A Shinsegae Simon official said, "Through this seasonal event linked with Paju's hot places, we aim to provide customers with various pleasures and abundant benefits while also promoting local tourism in a win-win manner. We will continue to expand partnerships to become a shopping center that satisfies both customers and the local community."