Power Brand Category - DL E&C
[Asia Economy Reporter Minyoung Kim] DL E&C, which won the Power Brand category at this year's Asia Economy Apartment Brand Awards, owns 'ePyeonhansesang,' Korea's first apartment brand launched in 2000. 'ePyeonhansesang' has ranked first in various brand survey indicators and is a key brand leading successful sales not only in the metropolitan area but also in provincial regions. It is recognized for pioneering Korea's residential culture by introducing the concept of living services for the first time in the industry, specializing in exterior design, and developing differentiated floor plans, establishing itself as the number one brand and the strongest player in the housing market for over 20 years.
DL E&C will supply 'ePyeonhansesang' next month in Eco Delta City, which is gaining attention as the future of Busan. 'ePyeonhansesang Eco Delta Center Point,' supplied in Block 19 of Eco Delta City, Gangseo-gu, Busan, is a first-tier brand apartment in Eco Delta City, expected to attract significant interest from Busan area buyers.
ePyeonhansesang Eco Delta Center Point will be developed on a scale of 15 buildings, from 2 basement floors to 19 above-ground floors, totaling 953 households. The exclusive area ranges from 68 to 84㎡, with all units mainly composed of small to medium sizes preferred by buyers. The Busan Eco Delta City, where the complex is located, is a project developed by Busan City, Korea Water Resources Corporation, and Busan Urban Corporation, covering 11.7㎢ (approximately 3.56 million pyeong) in Gangdong-dong, Myeongji-dong, and Daejeo 2-dong, Gangseo-gu, Busan. It will include a total of 33 complexes, about 27,000 households (approximately 76,000 people), along with commercial, research and development (R&D), logistics, and medical facilities.
ePyeonhansesang Eco Delta Center Point plans to enhance residential comfort by applying innovative designs based on ePyeonhansesang's residential philosophy and technological capabilities. First, the complex's exterior will adopt a curtain wall look design (partially applied) to improve design and practicality, and the layout will be tailored to the surrounding environment. Additionally, large open spaces and eco-gardens will be introduced within the complex to maximize comfort.
Moreover, the complex will introduce 'C2 House,' ePyeonhansesang's lifestyle-customized residential platform. This is DL E&C's new residential platform that differentiates interior, structure, finishing, and design by reflecting customers' lifestyles. Through this, ePyeonhansesang Eco Delta Center Point has implemented diverse and flexible spaces according to individual lifestyles by using movable walls between rooms, leaving only the minimum load-bearing walls in the kitchen, bathroom, and other essential areas.
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