Mini Launches Online Exclusive Model 'Brick Lane Edition'

[Asia Economy Reporter Hyunseok Yoo] Mini Korea announced on the 26th that it will launch the online limited edition model, ‘Mini Brick Lane Edition,’ starting at 3 PM on the 2nd of next month.

The limited edition model is inspired by the Brick Lane area in London, UK, the birthplace of street art, expressing a free-spirited personality. It is based on the New Mini 3-Door Cooper S and 5-Door Cooper S, with only 57 units available for sale. It features exclusive bonnet stripes, side strips, and side scuttles. Matte gray color is applied to the exterior Mini emblem, headlight and taillight trim rings, door handles, fuel cap cover, and tailgate handle.

Inside, it is equipped with exclusive door sill plates, dashboard panels, and floor mats engraved with the ‘B’ logo for differentiation. The Nappa leather steering wheel and leather Chester seats add a luxurious feel. A dedicated key is provided separately. Additionally, convenience features such as a panoramic glass roof, heated steering wheel, Apple CarPlay, 8.8-inch center display, driving assistant, head-up display, and comfort access are provided as standard to support comfortable and safe driving.

The Mini Brick Lane Edition will be released in two color combinations, with prices set at 46.5 million KRW for the 3-Door Cooper S model and 47.1 million KRW for the 5-Door Cooper S model.