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Daehan Green Power Ranks High in Energy Listed Companies Brand Reputation for 3 Consecutive Months

[Asia Economy Reporter Hyungsoo Park] Daehan Green Power has maintained a top position for three consecutive months in the brand reputation rankings of listed energy equipment companies.


Daehan Green Power announced on the 19th that it ranked 2nd in the brand reputation of listed energy equipment companies in April.


The Korea Corporate Reputation Research Institute analyzed 13,948,699 pieces of brand big data related to listed energy equipment companies from March 14 to April 14. Compared to 13,014,825 pieces of brand big data in March, this represents a 7.18% increase. KG Chemical and Hyundai Energy Solutions ranked 1st and 3rd, respectively.


A Daehan Green Power official stated, "The Korea Corporate Reputation Research Institute analyzes brand reputation indices from various perspectives, targeting companies across different industries, brands, celebrities, and public institutions," adding, "Daehan Green Power has maintained a 'Top 3' brand reputation ranking for three consecutive months since February this year."


He continued, "We are focusing on renewable energy projects such as the Jeonnam Yeonggwang offshore wind power project and the establishment of 23MW solar power generation technology," and added, "We will strive to achieve early results."


Meanwhile, brand reputation is divided into participation value, communication value, social value, market value, and financial value based on consumers' activity big data related to the brand. The brand reputation index is a metric created through brand big data analysis that identifies how consumers' online habits significantly influence brand consumption.


It measures and analyzes positive and negative evaluations of the brand, media interest, communication volume among consumers, conversation volume on social media, and community share. Additionally, to strengthen qualitative analysis, ESG (Environmental, Social, Governance) related indicators and owner risk data are also included.


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