Introducing Membership-Exclusive Prices Through 'Relay Event'
Weekly 'Club Day' Every Thursday... Enhanced Benefits for Smile Delivery Products
[Asia Economy Reporter Yuri Kim] Gmarket and Auction announced on the 22nd that they will strengthen the benefits for Smile Club, their membership program. They will designate two weeks each month to select recommended categories by day of the week, offering Smile Club exclusive prices with additional discounts. Additionally, every Thursday will be designated as 'Club Day,' providing various membership benefits such as Smile Delivery discounts.
Each month, a 'Relay Event' will be held for Smile Club members. From Monday to Thursday, discount benefits will be offered on one category of products per day among lifestyle & kitchen, fresh foods, beauty, and groceries. Special price items will be revealed at midnight, and coupons offering discounts up to 10,000 KRW depending on the day of the week will be available. From Friday to Sunday, 'Market Day' will gather essential shopping items such as food, daily necessities, and body & hair care products in one place with discount benefits to help members prepare for the upcoming week. Various domestic and international brand companies such as Tefal, Glasslock, 3M, Olban, Pulmuone, Chong Kun Dang Health, Isoi, Jung Saem Mool, and Avene will participate in this week's relay event.
Every Thursday is operated as 'Club Day' for Smile Club members. Smile Club members will receive ten 20% discount coupons for Smile Delivery. They can check out 10 power special price products carefully selected by the MD, and brand coupons offering up to 15% additional discounts will also be provided. On the first day, this Thursday, Gmarket will offer brand coupons for Kellogg's, Lotte Confectionery, Lotte Chilsung, Chunho N Care, Maeil Dairy, and Samyang, while Auction will offer brand coupons for Frombio, Ever Collagen, Chong Kun Dang Health, Chunho N Care, GNM Nature's Quality, and Maeil Health Nutrition.
To commemorate the opening of Club Day, a prize event will be held on the 24th for purchasers. Customers who purchase Smile Delivery products totaling 30,000 KRW or more on Club Day will be entered into a draw where 100 winners will receive a 50,000 KRW Shinsegae gift certificate. Winners will be announced collectively on April 6.
More details can be found on the Gmarket and Auction websites.
Smile Club is a paid membership service first introduced by Gmarket Global in 2017, the first in the domestic e-commerce industry, offering differentiated benefits across Gmarket, Auction, and G9 for an annual fee of 30,000 KRW. Upon joining, members receive a welcome gift of 35,000 KRW Smile Cash, which can be used like cash. Additional benefits include cash accumulation on purchases, free shipping, and overlapping discount coupons.
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