An image of the Emons Furniture Wannabe Lounge Sofa product staged in the living room of the chaebol third-generation Kang Tae-moo (played by Ahn Hyo-seop) in the SBS drama "Business Proposal." [Photo by Emons]
[Asia Economy Reporter Kim Jonghwa] Emons, known for 'furniture with expressions,' announced that it sponsored products and provided production support for the SBS Monday-Tuesday drama 'Business Proposal,' starring Ahn Hyo-seop and Kim Se-jeong, which is simultaneously aired on Netflix and KakaoTV.
The drama 'Business Proposal' is based on a popular web novel that was already well-loved. It is a thrilling office romance comedy featuring CEO Kang Tae-mu (played by Ahn Hyo-seop), a genius with a handsome face, and Shin Ha-ri (played by Kim Se-jeong), an employee who hides her identity during a blind date.
The drama's setting includes the mansion of Kang Tae-mu, the third-generation chaebol and CEO of GO Food, and the apartment of Jin Young-seo (played by Seol In-ah), the only daughter of the Marine Group. In these upper-class residences, viewers can glimpse stylish interiors and various concept furniture in the homes of the main characters.
In the frequently shown living room of Kang Tae-mu's large mansion, Emons furniture products such as the Wannabe lounge sofa, Regents sofa, Humming recliner sofa, living room cabinet, and display cabinet are featured. In Kang Tae-mu's study, the Objet Black series motion desk, shelving unit, storage cabinet, and living room cabinet are used. Additionally, in Jin Young-seo's apartment living room, the WeBrick Bonita F003 sofa and Doit bookshelf appear, while the bedroom features the Raum S bed and custom wardrobe series, all contributing to the key space designs.
No Hyun-gwan, head of PR at Emons Furniture, said, "With the drama's popularity, many customers have been inquiring about the spaces and furniture featured in 'Business Proposal,' especially Kang Tae-mu's sofa." He added, "Thanks to the enthusiastic interest, we have planned a promotion to celebrate our production support for 'Business Proposal,' offering a 10% discount on sponsored products until the 5th of next month."
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