"Excellent Food Sales and Regional Economic Revitalization" LG Hello Hosts 'Seol Celebration Paldo Specialty Products Expo'

For the Lunar New Year, LG HelloVision regional channel commerce is hosting the "Seol Celebration Paldo Specialty Products Exhibition." The photo shows LG HelloVision regional channel commerce broadcaster (host Seulgi Choi) promoting the Seol Celebration Paldo Specialty Products Exhibition.

[Asia Economy Reporter Eunmo Koo] LG HelloVision announced on the 23rd that it will hold the "Seol Celebration Paldo Specialty Products Exhibition," selling excellent agricultural and specialty products from all over the country through local channel commerce broadcasts and Naver Smart Store "Paldo Bapsang Plus" ahead of the Lunar New Year holiday.

In this special exhibition, 15 farms recommended by local governments such as Gyeongsangbuk-do, Chungcheongnam-do, and Gijang-gun in Busan Metropolitan City will participate, showcasing a total of 27 products. Various products that can be gifted to loved ones, such as ▲Gangwon Hanwoo beef soup cuts + bulgogi + jangjorim set of 3 ▲Namwon Hangwa ▲Sangju dried persimmons ▲Sancheong rice cakes ▲Gyeongbuk apples, will be sold at discounts of up to 40%.

The broadcast can be viewed on LG HelloVision local channel 25 until the 6th of next month, on weekdays at 6:30 AM, 9:20 AM, and 5 PM, and on Saturdays and Sundays from 9 AM to 12 PM. If orders are completed by the 25th, products can be received by courier before the Lunar New Year holiday. When purchasing online through Naver Smart Store "Paldo Bapsang Plus," a discount of 1,000 KRW is also provided on all products.

Through this special exhibition, consumers are expected to receive well-known local foods from all over the country safely, quickly, and fresh, delivered directly from the production sites. It is also expected to help expand sales channels and increase income for local farms struggling due to COVID-19 through cooperation with local governments.

Shim Jungbo, head of commerce business at LG HelloVision, said, "We prepared this special exhibition to help local farmers, fishermen, and small business owners who are having a hard time due to COVID-19 during the Lunar New Year and to deliver excellent agricultural and specialty products to consumers," adding, "We will continue to serve as a local community commerce window and contribute to revitalizing the local economy."