CMG Pharmaceutical Launches 'Grenos Graphene LED Mask' Featuring Graphene Technology

[Asia Economy Reporter Lee Chun-hee] CMG Pharmaceutical, a subsidiary of Cha Biotech, announced on the 11th that its total healthcare brand ‘CMG Geongang Research Institute’ has launched an LED mask applying graphene and is making a full-scale entry into the home care beauty and subscription business sectors.

Greno's graphene is the first in Korea to use nano-graphene technology in the LED mask field. Graphene is a new material composed of carbon atoms, first discovered by Nobel Physics Prize winner Andre Geim. It is highly regarded in various fields such as semiconductors, displays, and healthcare due to its excellent physical and electrochemical stability, thermal conductivity, and light transmittance. Greno's graphene maximized the product's effectiveness by applying this nano-graphene technology to LEDs.

Greno's graphene uses 720 LED light sources composed of three wavelengths: red, blue, and near-infrared. Utilizing these three wavelengths, it offers four modes for customized skin care: ▲Blue mode specialized for skin soothing care ▲Red mode for improving skin elasticity ▲Pink mode combining the strengths of blue and red modes ▲Perfect mode for fast and intensive skin care for busy modern people. According to human application test results, using Greno's graphene for four weeks improved skin moisture by 40%, skin density by 12%, and skin elasticity by 3%. By using a smartphone-exclusive application (app), users can change modes, adjust LED light intensity, and save their skin condition for continuous management.

Greno's graphene is also released in a ‘subscription business’ form combined with functional cosmetics. If a lump-sum purchase is burdensome, users can use the LED mask by paying a fixed amount monthly. During the subscription period, twice a year, the whitening and wrinkle functional cosmetic Greno Collagen Ampoule is provided, offering a convenient and professional skin care service experience at home.

Lee Joo-hyung, CEO of CMG Pharmaceutical, said, “Since COVID-19, consumer interest in ‘home care’ products that manage health and beauty at home has increased,” adding, “Through the launch of this LED mask, we will expand subscription services to health functional foods and functional cosmetics in the future to provide home care solutions that satisfy consumers more.”