[Asia Economy Reporter Buaeri] It was reported on the 31st that Netmarble is considering acquiring the blockchain game platform 'Item Games.'
Recently, 'Play to Earn' (P2E) has emerged as a hot topic in the gaming industry, and Netmarble appears to be making efforts to expand its related business.
According to the gaming industry, Netmarble is in negotiations to acquire management rights of Item Games. The investment scale is around 15 billion KRW.
Item Games is a blockchain game developer operating the game platform 'Item Store' based on the cryptocurrency EOS. Netmarble is expected to plan a P2E model based on Item Games' platform.
Earlier, after the Q3 earnings announcement, Netmarble mentioned plans related to P2E games during a conference call. Netmarble CEO Kwon Young-sik revealed, "We are developing games related to blockchain and non-fungible tokens (NFTs)." He also announced the establishment of a blockchain-dedicated department at the North American subsidiary 'Jam City.' On the 23rd, Netmarble unveiled 'Champions: Ascension,' a Web3 (decentralized intelligent web) blockchain-based P2E game.
A Netmarble official stated, "The acquisition is not yet finalized," adding, "Our development subsidiaries are currently reviewing various companies that can create synergies related to blockchain and NFTs."
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