'Tomorrow's PR King' Talk Concert with Dongjak-gu Mayor Lee Chang-woo a Success

Dongjak-gu 'Tomorrow's PR King' Final Special Live Broadcast on 16th at 4 PM on Dongjak-gu Office YouTube Channel... Talk Concert on 'COVID-19 Stories' Featuring Mayor Lee, PR Ambassador Kim Soyu, and Health Center Staff

On the 16th, a YouTube live broadcast titled "Stories of COVID-19" was held at the district office auditorium as part of the Tomorrow's Promotion King series. (From left: host Jeong Seong-gyu, Dongjak-gu public relations ambassador Kim So-yu, Dongjak-gu Mayor Lee Chang-woo, health center officer)

[Asia Economy Reporter Park Jong-il] Dongjak-gu (Mayor Lee Chang-woo) announced that it successfully concluded the Dongjak-gu Office YouTube live broadcast "Tomorrow's PR King" at 4 p.m. on the 16th.

This live broadcast was the final special edition of "Tomorrow's PR King," where the mayor became a YouTuber to introduce major district projects. It was conducted in two parts as a talk concert under the theme of "COVID-19 Stories."

To comfort the exhausted residents and create a space for communication to overcome challenges together, Dongjak-gu Mayor Lee Chang-woo, Dongjak-gu PR ambassador singer Kim Soyu, a public health official from Dongjak-gu Health Center, and host Jung Sung-kyu participated and shared sincere stories.

Before the broadcast, viewers watched the "Dongjak-gu Famous Places Video Contest Winners" and the "Dongjak-gu Children's Choir" videos. The first part began with a planned video showcasing the district's major COVID-19 response efforts from last year and this year.

In parts 1 and 2, the program covered topics such as ▲difficulties after the outbreak of COVID-19 ▲Dongjak-gu's unique efforts to overcome the crisis ▲supporting small business owners! Economic revitalization policies ▲and how to safely overcome COVID-19 without letting your guard down.

To encourage residents who have endured difficult times, medical staff, and all employees who have worked hard, a congratulatory performance was held by "Sugar," an a cappella club from Soongsil University, and Kim Soyu, a trot singer from Miss Trot.

Residents who participated in the broadcast left highly positive comments such as "It’s healing," "We support Dongjak-gu Office’s efforts to end COVID-19," and "We are really proud of the health center and district office staff."

A sign language interpreter participated to deliver the live broadcast in sign language, expanding communication so many residents could participate. After the broadcast, it can be rewatched on the Dongjak-gu Office YouTube channel via mobile and PC.

Since last September, "Tomorrow's PR King" has recorded high viewership with four episodes including ▲Traditional Market Edition ▲Childcare Center Edition ▲Innovative Education Edition ▲Yongyang Bongjeojeong Park Edition, featuring voices of the mayor, residents, and staff directly from the field.

Besides "Tomorrow's PR King," the Dongjak-gu Office YouTube channel offers diverse content such as "Noryangjin Hong PD TV," introducing major district policies, "Find Your Tomorrow JOB," containing job information, "PR Plaza," and "Living in Dongjak."

Mayor Lee Chang-woo, who participated in the broadcast, said, "Since the early days of COVID-19, the district has made every effort in quarantine activities. I sincerely thank the medical staff and employees who have endured for the residents." He added, "As a way to protect family and neighbors, I ask for participation in the third vaccine dose, regular proactive testing, and compliance with quarantine rules. We will spare no effort to defeat COVID-19."