Unmarried Men and Women in Their 20s and 30s Prefer Household Goods (33.7%) and Small Appliances (28.4%) as Housewarming Gifts
From Consumables Like Cleanwrap Household Goods Sets and Tissue to Practical Everyday Products
[Asia Economy Reporter Kim Jong-hwa] As the COVID-19 pandemic prolongs and gatherings shift from offline to online, more households are holding housewarming parties online even during the busy moving season in autumn. The online housewarming method involves introducing the interior of the home via video calls or related apps to communicate with acquaintances, and unboxing gifts received from them remotely, creating a similar feeling to an actual housewarming party.
Accordingly, demand for non-face-to-face housewarming gifts is also increasing. According to a survey on housewarming gift preferences targeting unmarried men and women in their 20s and 30s, men mainly prefer daily necessities (33.7%) and small home appliances (28.4%), while women prefer small home appliances (28.4%) and daily necessities (15.4%). Reflecting this, popular gifts include cleaning supply sets, automatic sensor trash cans, home tool sets, and waffle makers.
A representative daily necessity gift is Cleanwrap's 'Prime Gift Set.' It consists of 10 essential kitchen and hygiene items, including sliding Cleanwrap (25cmX50m), Clean bags (30cmX45cm), Clean roll bags (25cmX35cm), double zipper bags (22cmX25cm), daily zipper bags (23cmX16cm) for easy food and clothing storage, cleaning and hygiene items such as Clean gloves (100 pieces), rubber gloves (medium), tape cleaners, Cleanair KF94 health masks (5 pieces), and Hypermax AA/AAA batteries (10-pack). The set comes in a sturdy kraft paper package, making it convenient to carry and store various items.
For solving one of the household inconveniences, the trash problem, there is Xiaomi's 'Tonu Automatic Sensor Trash Can.' It features automatic lid opening and closing, automatic bag sealing and replacement functions that minimize odors and eliminate the need for separate bag changes. The lid sensor detects up to a distance of 35cm, and it uses USB charging, allowing up to 60 days of use on a single full charge.
With the normalization of staying at home, demand for self-interior and home cooking has increased, making the Bosch Home & Garden IXO 6 and 8 types of adapters popular housewarming gifts for versatile use in DIY, crafts, and home parties. The IXO 6 is an ultra-compact rechargeable screwdriver that can be used in various ways depending on the adapter type, including DIY, crafts, home cooking, and barbecues. DIY and craft adapters include offset angle adapters, angle screw adapters, torque setting adapters, universal cutting adapters, and five drilling adapters. Home adapters include three types: barbecue blower adapter, corkscrew adapter, and grinder adapter.
Additionally, for those who find cooking bothersome, there is Lakujin's 'Timer Waffle & Sandwich Maker.' It features a timer and baking control function, allowing simple cooking even when there is no time to cook. It comes with two plates: a waffle plate and a sandwich plate, which are easy to interchange with a one-touch detachable design. The non-stick coating prevents food from sticking, making cleaning easy after cooking.
A Cleanwrap official stated, "Housewarming gifts used to mainly consist of consumables like tissue and detergent, but recently, the trend is diversifying to include sets of cleaning supplies, tools, and small home appliances that can be selected online and are useful in daily life."
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