[Asia Economy Reporter Seungjin Lee] Primera, a clean beauty brand operated by Amorepacific, has launched a new product, ‘Organience Watery Essence,’ which helps to firm and revitalize tired skin.
The Primera Organience Water line is a bestseller that has been loved by customers, selling over 2 million bottles in 10 years. The newly released Organience Watery Essence adds a skin-cooling function to the moisturizing and soothing effects of the existing ‘Primera Organience Water’ product.
Primera’s ‘Organience Watery Essence’ gently dissolves dead skin cells with PHA ingredients. The ‘Chilling Barrier Activator,’ a complex of four functional ingredients?Jeju Ssachulssuk (Artemisia princeps) effective for skin antioxidant and soothing, low molecular weight hyaluronic acid for moisture replenishment, organic Houttuynia cordata for sebum control, and cooling herbs?nurtures the skin barrier fundamentally and healthily.
The ‘Organience Watery Essence’ is a ‘9-FREE clean formula’ product excluding parabens, animal-derived ingredients, mineral oils, and more. It has passed dermatological and eye irritation alternative tests and contains no synthetic colorants or fragrances, making it comfortable to use.
The new Primera Organience Watery Essence is available at Amorepacific Mall, Naver Brand Store, and other major online malls, as well as at Olive Young, CHICOR, and Primera stores in department stores nationwide. Primera is also running a six-part video campaign titled ‘Peeling, Chilling, Healing,’ proposing a 3 STEP routine for sensitive skin with rapper Lee Youngji.
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