[Asia Economy Reporter Kim Yuri] Lotte Hotel announced on the 7th that Signiel Seoul and Lotte Hotel Seattle were selected in the '2021 Reader’s Choice Awards' by the world-renowned travel magazine Cond? Nast Traveler on the 5th (local time).
The Reader’s Choice Awards by Cond? Nast Traveler surveys more than 800,000 readers worldwide every year to select the best hotels, resorts, cities, and more. This year as well, reflecting readers' opinions, the best hotels worldwide were selected by continent and region.
Signiel Seoul was chosen as the 2021 Reader’s Choice Award hotel in the Asia category. It is the only domestic native brand selected among the 30 hotels in the Asia category. The hotel stated, "This achievement was made by surpassing overseas brand hotels located in world-class tourist cities such as Park Hyatt Saigon and Four Seasons Kuala Lumpur," and added, "Following recognition as a world-class hotel by Forbes Travel Guide and Global Traveler last year, it has once again been acknowledged as a top-tier luxury hotel."
Lotte Hotel Seattle was selected as the 2021 Reader’s Choice Award hotel in the U.S. Pacific Northwest category. The hotel said this achievement is even more valuable as it was accomplished within one year of opening. Lotte Hotel Seattle was also named the best new hotel in the U.S. by the national daily USA Today just six months after its opening. It has received favorable reviews from customers on TripAdvisor, the world's largest travel site.
Kim Hyun-sik, CEO of Lotte Hotel, said, "We are pleased that Signiel Seoul and Lotte Hotel Seattle have been recognized as representative hotels of their respective continents through this award," and added, "Going forward, Lotte Hotel will continue to elevate the status of Korean hotel brands as a global hotel company proposing diverse values of life to customers."
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