Pulmuone Orgaholfood Strengthens Seafood Ready-to-Eat Meal Lineup... Launches 9 New Products

Olga Whole Food '3 Types of Seafood Meal Kit' Product Image

[Asia Economy Reporter Seungjin Lee] Pulmuone affiliate Olgaholfood announced on the 24th that it is expanding its lineup of seafood home meal replacements (HMR) that allow consumers to easily enjoy safe ingredients at home by launching '3 types of seafood meal kits' and '6 types of MSC-certified cleaned fish.'

Seafood HMR grew from a scale of only 16 billion KRW in 2016 to 44 billion KRW in 2020, and it is expected to exceed 60 billion KRW this year. Accordingly, Olgaholfood plans to expand and introduce seafood home meal replacements that anyone can safely consume, based on differentiated ingredients and know-how in processing.

The products Olgaholfood is introducing this time are '3 types of seafood meal kits' that allow easy enjoyment of seafood dishes at home and '6 types of MSC-certified cleaned fish' that eliminate the hassle of removing bones.

The 'seafood meal kits' consist of neatly prepared fish, vegetables, and seasoning sauce, enabling anyone to easily enjoy seafood dishes at home. The menu includes ▲spicy and sweet braised mackerel ▲spicy and sweet braised hairtail ▲spicy and sweet braised pollack, totaling 3 types. All products are manufactured safely and hygienically in HACCP-certified facilities, ensuring trust and safety.

The 'MSC-certified cleaned fish' are carefully selected sustainable seafood obtained from the clean waters of Alaska with MSC international certification for sustainable fishing methods. Most of the large bones and small bones of the fish are removed, allowing immediate cooking without additional preparation. Additionally, each piece is individually vacuum-packed for hygiene and easy storage. The products are released in 6 types: ▲MSC cod fillet ▲MSC frozen pollack fillet ▲MSC Alaska pollock fillet ▲MSC rockfish fillet ▲MSC flatfish fillet ▲MSC salmon fillet.

Seok Junhyun, Fresh Food MD at Olgaholfood, said, "Customers who like seafood but found it difficult due to cumbersome preparation methods, smoke, and smell can now enjoy delicious and convenient seafood dishes at home with a variety of seafood home meal replacement products." He added, "Using premium ingredients carefully selected according to Olgaholfood’s strict standards, these premium seafood home meal replacements allow consumers to take care of both health and convenience, and we expect them to be highly popular among consumers seeking safe food."