SSG.com Online Event Celebrating Shinsegae Department Store Gangnam Branch Renovation

SSG.com will hold the 'Shinsegae Department Store Gangnam Branch 1st Floor Renovation Opening Party' promotion until the 15th of next month.

[Asia Economy Reporter Lim Chun-han] SSG.com announced on the 29th that it will hold a promotion for the ‘Shinsegae Department Store Gangnam Branch 1st Floor Renovation Opening Party’ until the 15th of next month. For customers who find it difficult to visit the store, popular department store products can be conveniently ordered online and delivered to their homes.

SSG.com offers a collection of best-selling department store products such as makeup, skincare, and perfumes. Major makeup brands include Chanel Beauty, Dior Beauty, Yves Saint Laurent Beauty, Giorgio Armani Beauty, and Est?e Lauder. A 7% discount coupon for the beauty category, usable on Shinsegae Department Store Mall and Chicor Mall products, is provided. Customers who purchase luxury cosmetics and Chicor products worth more than 100,000 KRW will be entered into a draw to win prizes such as hotel accommodation vouchers, hotel meal vouchers, and cosmetic sets, depending on the purchase amount.

A video introducing the ‘Atelier de Beaut?’ on the 1st floor of the Gangnam branch is also available. Atelier de Beaut? means a workshop for unprecedented beauty and consists of a total space of about 1,000 pyeong divided into three zones. There is a Beauty Atelier composed of about 60 luxury cosmetic brands, From Her where luxury handbags can be seen at a glance, and a Mezzanine Zone curated with lifestyle content.

SSG.com will also present a live broadcast from Shinsegae Department Store Gangnam Branch through ‘SSG.LIVE’ at 9 PM on the 2nd of next month. On the 3rd at 8 PM, the popular brand MAC’s new products from the Gangnam branch will be showcased first.

An SSG.com official said, “When purchasing products sold at Shinsegae Department Store Gangnam Branch on SSG.com, customers can receive them nationwide via delivery. With the strengthening of social distancing, non-face-to-face consumption is increasing, so the preference for home shopping is expected to rise further. We will introduce various content so that customers can conveniently browse and purchase trendy products newly opened after the renovation online.”