[New Release] The Dignity of Wealth

[Asia Economy Reporter Donghyun Choi] This book is written by the author about the philosophy of life and work called ‘Seon-uiji (善意志)’ developed while growing into a leading domestic publishing planning company. In particular, it shares know-how on how to create and market books by presenting various successful cases the author was involved in and how wealth was achieved through Seon-uiji.

The author places ‘people’ at the center of the dilemmas and solutions encountered in the field, emphasizing that having the ‘will’ to achieve good results and the ‘execution power’ like ants are essential guidelines not only for business but also for life.

In this book, the author explains that ‘Seon-uiji,’ which was practiced without expecting rewards but ultimately returns as compensation, is the ‘dignity of wealth.’ It discusses how to work with Seon-uiji, how to collaborate with good people to create mutually desired outcomes, and based on the author’s experience, summarizes methods to achieve excellent results through marketing driven by Seon-uiji rather than massive capital.