Sales of Summer 'Teumsae Appliances' Double Amid Unpredictable Weather

Tmon Hosts Winix Brand Event Until the 20th... "Up to 15% Discount"

[Asia Economy Reporter Kim Cheol-hyun] Due to unpredictable weather, summer "niche home appliances" such as window air conditioners and dehumidifiers are gaining popularity. This is because May recorded 14.4 days of rainfall, the highest number of rainy days on record, and the daytime high temperature reached 30 degrees Celsius, resulting in a continued hot and humid climate.

Tmon (CEO Jeon In-cheon) announced on the 14th that sales of summer niche home appliances have nearly doubled recently due to frequent rain and early heat. An analysis of summer niche home appliance sales from May to June 11 compared to the same period last year showed an increase of about 2 times. Among these, window air conditioner sales rose 167% in May and surged to 791% in June, more than tripling the growth rate as consumer demand rapidly increased.

Since June, dehumidifier sales have also increased by more than 80%. Sales of cooling fans doubled as well. Additionally, with the added concern of fine dust, air purifier sales have also increased by approximately 50%.

As consumer demand for seasonal home appliances rises, Tmon is conducting a "Winix Brand Event" with Winix offering up to 15% discounts until the 20th. Over 40 representative Winix products, including dryers, dehumidifiers, and air purifiers, can be found in one place, and a 10% rebate benefit for high-efficiency appliances is also available for each product.

A Tmon representative said, "With unpredictable weather causing an increase in summer niche home appliance sales and the rainy season approaching, more customers are seeking related products such as dehumidifiers. We will do our best to reduce consumers' burden in preparing for summer by offering special-priced products through cooperation with various brands."