Yonsei University Yonsei Milk Launches New Product 'Cookie and Cream Milk' Targeting 1030 Generation

Yonsei University’s ‘Yonsei Milk’ announced on the 28th the launch of a new product targeting young consumers, ‘Cookie and Cream Milk.’

Cookie and Cream Milk is a refrigerated milk product following the existing Yonsei Milk handle products ‘Macadamia Choco Milk’ and ‘Dalgona Coffee Milk,’ featuring a generous 500ml large size that allows for ample enjoyment.

Cookie and Cream Milk adds sweet flavor and richness by combining chocolate cookies, loved by all ages, with smooth cream.

This product was created with the tastes of teenagers to people in their 30s who frequently purchase milk at convenience stores in mind, and is available at CU and Ministop.

A Yonsei Dairy representative stated, “Cookie and Cream Milk is a delicious drink to enjoy when feeling stressed or in need of a mood boost,” adding, “We plan to continue releasing new products that suit our customers’ tastes.”